Harshita Mittal in Advertisers
The Indian Wedding Boom: A Mandap of Endless Possibilities
November 28, 2024 3 min read
The Indian wedding season is a kaleidoscope of colors and a symphony of sounds. It’s not merely an event but an...
Harshita Mittal in Advertisers
Marketing and Campaign Planning Calendar 2025 – US
November 26, 2024 < 1 min read
As we gear up for an exciting year ahead, one of the most valuable tools for marketers is here: VDO.AI’s Marketing...
Harshita Mittal in Advertisers
Marketing and Campaign Planning Calendar 2025 – India
November 25, 2024 < 1 min read
As we gear up for an exciting year ahead, one of the most valuable tools for marketers is here: VDO.AI’s Marketing...
Harshita Mittal in Advertisers
Tis the Season to Advertise: Maximizing Holiday Ad Opportunities
November 22, 2024 3 min read
The U.S. holiday season is a magical time of lights, laughter, and togetherness. From festive gatherings to cherished traditions, it’s a...
Harshita Mittal in Publishers Revenue Optimization
Guide for Publishers to Maximize Revenue in the Holiday Season
August 22, 2024 4 min read
The holiday season is a time of joy. It is also a key time for businesses, brands, publishers, and advertisers worldwide....
Programmatic
Decoding Google’s Latest Delay on Third-Party Cookies Depreciation
April 29, 2024
4 min
What If We Told You Black Friday Just Got Even Blacker?
November 16, 2023
3 min
Unraveling the Influence of Generative AI on Programmatic Media Buying
November 8, 2023
3 min
Why Programmatic Transparency Is Crucial For CTV Revenue Growth
October 17, 2022
3 min
Ad Tech & Ad Ops
Boost Your Website’s Revenue with Expert Ad Placement Strategies!
According to Statista, the global advertising industry expects to grow by about 6 percent to a record-high...
August 24, 2023
6 min
IAB Video Ad Standards: A Comprehensive Guide
Digital video is exploding in popularity. The convergence of technology advancements and consumer behavior adjustments has resulted...
May 3, 2022
7 min
How CTV Advertisers Enhance User Engagement Using QR Codes?
This year’s Super Bowl was a gamechanger for several marketers. An unexpected appearance of a QR code...
April 18, 2022
6 min
2022 Predictions: What Can Publishers Expect?
Never before has the marketing and ad-tech industry witnessed change in consumer behavior and revamped advertising strategies...
December 2, 2021
3 min