Vartika Manchanda in CTV and OTT
VDO.AI clinches three major awards for its groundbreaking Hyundai EV Campaign
June 13, 2025 3 min read
This winning streak demonstrates VDO.AI's highly innovative approach in delivering hyper-targeted advertising solutions. VDO.AI has been honoured with three prestigious awards...
Jaanvi Arora in Advertisers
Circle of Trust: Why Trust Matters in Marketing Today
June 11, 2025 2 min read
In today's crowded marketplace, trust is the currency that keeps consumers loyal to brands. With digital platforms, social media, and endless...
Saksham Grewal in General
7 Years of VDO.AI: Journey and Future Plans
June 5, 2025 4 min read
Just some years ago, our small team was celebrating our first video ad. Since then, with over 100 passionate people at...
Jaanvi Arora in Advertisers
Circles By VDO.AI: A Must-Read Digital Magazine For Marketing Leaders
May 29, 2025 4 min read
The debut edition of Circles by VDO.AI is here, a first-of-its-kind magazine that explores the evolution of marketing through the lens...
Jaanvi Arora in Advertisers
Beyond Gen Z: Meet the Forgotten Power Consumers
May 2, 2025 2 min read
In India’s rapidly evolving consumer landscape, Gen Z often steals the spotlight. As digital natives, their influence on trends, social media...
Programmatic
Decoding Google’s Latest Delay on Third-Party Cookies Depreciation
April 29, 2024
4 min
What If We Told You Black Friday Just Got Even Blacker?
November 16, 2023
3 min
Unraveling the Influence of Generative AI on Programmatic Media Buying
November 8, 2023
3 min
Why Programmatic Transparency Is Crucial For CTV Revenue Growth
October 17, 2022
3 min
Ad Tech & Ad Ops
Boost Your Website’s Revenue with Expert Ad Placement Strategies!
According to Statista, the global advertising industry expects to grow by about 6 percent to a record-high...
August 24, 2023
6 min
IAB Video Ad Standards: A Comprehensive Guide
Digital video is exploding in popularity. The convergence of technology advancements and consumer behavior adjustments has resulted...
May 3, 2022
7 min
How CTV Advertisers Enhance User Engagement Using QR Codes?
This year’s Super Bowl was a gamechanger for several marketers. An unexpected appearance of a QR code...
April 18, 2022
6 min
2022 Predictions: What Can Publishers Expect?
Never before has the marketing and ad-tech industry witnessed change in consumer behavior and revamped advertising strategies...
December 2, 2021
3 min