August 18, 2022 3 min read
Strategic alliances are essential for organizations looking to grow and seize new business opportunities. Getting these partnerships right, however, requires intended...
August 3, 2022 3 min read
A multidimensional targeting approach to digging deeper into the lives of target consumers and identifying their interests can significantly help brands...
July 22, 2022 3 min read
When a recession comes, advertising budgets are often the first to be compromised by brands. This seems like an obvious choice...
July 13, 2022 4 min read
With more than 5 billion people around the world using the internet, online content consumption has doubled over the years. Information,...
July 6, 2022 3 min read
With consumers becoming more aware of how their data is being used by companies, the concern around user data privacy is...