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Decoding Advertising | VDO.AI
Mehak Chawla in Decoding Advertising

Decoding Advertising with Marlo Anderson, Founder at National Day Calendar

March 22, 2021 3 min read

We recently approached our publisher, Marlo Anderson, Founder at National Day Calendar, one stop destination for the widest variety of national...

zero party cookies | VDO.AI
Supreet S. Shetty in Ad Tech & Ad Ops Programmatic

Zero-Party Data: Meaning, Importance and Usage Tips

March 15, 2021 5 min read

“Everyone has three lives: a public life, a private life and a secret life.” ― Gabriel García Marquez These words of...

VDO.AI in a Cookieless World
Mehak Chawla in Ad Tech & Ad Ops Revenue Optimization

How VDO.AI Is Encouraging Publishers In Preparation For A Cookieless World

March 4, 2021 4 min read

The internet is a hub of cookies which makes the user experience rich and interactive by remembering their activities and preferences...

Bot Traffic | VDO.AI
Supreet S. Shetty in Advertisers

What is Bot Traffic and How Do We Avert It?

February 25, 2021 6 min read

Introduction Fame is a common greed but it’s also true when you crave fame you anticipate it to be only positive...

Advertising with VDO.AI
Mehak Chawla in Decoding Advertising

Decoding Advertising with Ben Liu, owner eBayFeesCalculator

February 23, 2021 3 min read

The last year has been a quite a difficult year for publishers specifically in terms of programmatic advertising, irrespective of their...

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