Mehak Chawla in Video Ads
Fighting Fraud As A Publisher | Key Points To Remember
April 22, 2020 3 min read
Many publishers are not aware of the different kinds of fraud that occur on their websites. Hence, fighting fraud as a...
Mehak Chawla in Ad Tech & Ad Ops
What If We Relaunch The Advertising Industry Tomorrow?
April 22, 2020 4 min read
In the past few decades, the rate at which technology has experienced growth has been exponential. As a result, the advertising...
Sumedha in Digital Marketing
The Interesting Correlation Between Empathy And Technology
April 22, 2020 4 min read
The empathy with which the generation of today is familiar is a 20th-century term. It has become much more than just...
Mehak Chawla in Ad Tech & Ad Ops
What is Ad tech? why you should care? A Guide for Beginners
April 22, 2020 4 min read
Ever since the rise of the digital era, the internet has become a crucial component of our lives. It provides us...
Sumedha in Ad Tech & Ad Ops
Short Yet Sturdy | Is It The Era Of 6 Second Ads?
April 20, 2020 5 min read
Advertisers, tech platforms, media owners, agencies are all looking forward to shorter ad formats nowadays. The era of mobile-first screen has...