Harshita Mittal in Advertisers CTV and OTT
2024 CTV Advertising Trends: A Roadmap for Advertisers
April 10, 2024 4 min read
Is your CTV advertising on the right track? Explore the key CTV trends to maximize video advertising results in 2024. The...
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Jaanvi Arora in Advertisers Advertisers
Geolocation Advertising: Shaping A New Horizon In The Ad Landscape
January 15, 2024 4 min read
Step into the era where a message isn't just heard; it's experienced. Geolocation has emerged as a transformative force, revolutionizing the...
Karishma Rai in Advertisers
Navigating the Future: Innovative Strategies for Brand Success in 2024
January 4, 2024 4 min read
As we enter 2024, the digital advertising landscape continues to evolve at a rapid pace. For brands looking to connect with...
Karishma Rai in Advertisers
Maximizing the Impact of the Smart TV Home Screen for Advertisers
December 15, 2023 3 min read
The connected TV advertising landscape provides a huge opportunity for brands looking to reach cord-cutting consumers in an engaging environment. With...
Karishma Rai in Advertisers
Unlocking Holiday Advertising Strategies for Q4 2023
November 29, 2023 4 min read
The holiday season is the most lucrative time of the year for retailers and brands. With consumers ready to spend, effective...