Ad Tech & Ad Ops

cookie less internet

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Sumedha in Ad Tech & Ad Ops

Cookie-Less Internet: The Future Of Digital Marketing

May 6, 2020 3 min read

The internet has been drastically taken aback by Google's announcement that it has planned to go cookie-less with the chrome browser....

impact of 5G technology

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Sumedha in Ad Tech & Ad Ops

Impact of 5G Technology on Digital Advertising

May 2, 2020 3 min read

As the presence of 5G expands across the globe, the world of smartphones and the digital world are set to face...

machine learning in advertising

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Mehak Chawla in Ad Tech & Ad Ops

Machine Learning In Advertising | Transforming The Video Ad Space

April 29, 2020 4 min read

The hype about machine learning in the advertising and media industry exists in heaps. However, once you move past the buzz,...

advertising industry

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Mehak Chawla in Ad Tech & Ad Ops

What If We Relaunch The Advertising Industry Tomorrow?

April 22, 2020 4 min read

In the past few decades, the rate at which technology has experienced growth has been exponential. As a result, the advertising...

things to know about ad tech

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Mehak Chawla in Ad Tech & Ad Ops

What is Ad tech? why you should care? A Guide for Beginners

April 22, 2020 4 min read

Ever since the rise of the digital era, the internet has become a crucial component of our lives. It provides us...