Crowd Force formed a strategic partnership with VDO.AI to harness its Connected TV advertising capabilities for its campaign featuring a Fortune Teller's Anime Band. Through this, the brand aimed to enhance its visibility and reputation among young individuals, encompassing both males and females, within the United States.
Engaging and Innovative CTV ads: A compelling video ad was created to showcase the fortune teller's anime band, designed to captivate viewers and align with the interests of the youthful audience.
Audience Segmentation: VDO.AI allowed for precise audience segmentation through affinity targeting and geo-fencing solutions, ensuring that the campaign reached its intended audience across the US, including anime lovers and enthusiasts.
Contextual Relevance: The campaign incorporated contextual targeting to place ads within content that resonated with the target audience, such as anime-related programming.
Interactive Features: Interactive CTV elements such as QR wrappers and interactive content galleries were integrated into the ads to encourage immediate engagement and action, facilitating a deeper connection with the brand.
Granular Reporting: ROI-driven insights were provided through data analytics and AI for continuous performance measurement.